GEN Z’S FINANCIAL CULTURE OF PRESENT LIVING

Gen Z’s Financial Culture of Present Living

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, monetary success followed a familiar pattern: earn steadily, conserve aggressively, buy a home, and plan for retirement. However Gen Z is approaching money with a fresh point of view. Rather than focusing solely on lasting build-up, this generation is focusing on balance, wellness,

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